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OPEN YOUR OWN STORE

OPEN YOUR OWN STORE

When (…) Lebanese entrepreneur Alex Massad— described by Fortune as one of America’s toughest businessmen— first accepted a position with Mobil Oil, Massad’s mother lamented, “[ W] hy don’t you go into business for yourself? Why don’t you open a store?” But Massad stayed on, rising quickly to become one of Mobil’s top executives. Finally, on one visit home, Alex . . . announced triumphantly, “Mama, I have bought a store.” Her elderly face brightened at the news. At last! Alex had taken her advice; her son would finally be judged a success in her community. . . . “I bought Montgomery Ward!” Her smile changed to a disappointed frown. She was unimpressed and said, with despair, “It’s not the same thing. I meant your own store!”

In Chua, Amy & Rubenfeld, Jed, 2014 . The Triple Package: How Three Unlikely Traits Explain the Rise and Fall of Cultural Groups in America.

via OPEN YOUR OWN STORE When (…) Lebanese… – Nassim Nicholas Taleb.

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